Top 5 Blog Marketing Mistakes

December 8th, 2008 by TheMarketingProfessional

Following are 5 mistakes that Marketers make on their blogs: * NOTE: this post has been interpreted from Alving Phang’s Gather Success Blog

1) Avoid dark backgrounds and make your posts easy to read – both of these aesthetic characterstics make it easier for your reader to read your blog and subconciously gives you better credibility for presenting your information in a professional manner.

2) No products or services being sold on your blog – if you are a marketing professional why would you not promote a product or service for sale on your blog, duh…it seems like a silly question but it happens.

3) Not tracking or analyzing your visitors actions on your blog or knowing where they come from and where they go is marketing suicide. There are several great services you can use: I recomend Pro Tracker Plus or Google Analytics.

4) Not collecting contact information from your visitors by offering a freebie of some sort that relates to your expertise, after all you are building a business aren’t you?

5) Always drive traffic to your blog, don’t wait for it to come to you. I recomend using Click Thru Marketing sites like www.GoneClicking.com it’s a no cost way to drive marketing related traffic to your blog or site any time day or night.

Here’s to your blogging and marketing Success,

The Marketing Professional