A New Direction for The Marketing Professional

My blogging activity has taken a bit of a dive so to speak because I have found a new passion that I like and is challenging all at the same time.

It’s Search Engine Optimization however I consult to a very demanding niche of traffic experts.

I first began with my own traffic generating site which I do allot of my Click Thru Marketing from, it’s called  www.GoneClicking.com 

I also just completed my second site which I consulted on for a fellow traffic expert.  I am not at liberty to discuss this site openly but will be recieving a testimonial for my work very soon.

I enjoy conulting to this nich and look forward to a rewarding stint as the go to guy for this competitive group of marketers.

I will post more in the days to come so until then leave me a comment about your SEO exploits or if you need some help let me know that as well.

Always to your success,

The Marketing Professional

Dirty little Search Engine Secrets

Sometimes things in the SEO world are not always as they seem.  The world of search engine marketing is constantly changing and because of that fact I have been following what the folks over at StomperNet have been doing.  I also make it a point to stay on the cutting edge of search engine optimization because it affects click thru marketing on a daily basis.

If you are beginning to see the light and want to learn about how to incorporate the search engines into your busines (believe me, it will make a difference) then check out this important video:


This video is from Leslie Rohde. If you don’t know who Leslie is, let me just give you the quick description:

In 2002, Leslie was the very first person to advance the idea that Search Rankings could be affected by using the text in links that point to a page.  Since he’s an SEO Engineer, and a StomperNet Faculty Member, I figure this video is going to cause trouble. Lots of trouble.

The video talks about LSI which stands for “Latent Semantic Indexing”.  In 2006, Google filed a whole bunch of patents that led a LOT of SEO folks to believe that LSI was in FULL FORCE and EFFECT at Google.  (Too bad NONE of those patents were actually about LSI – they just LOOKED like they were.)

In this video, Leslie will PROVE to you that LSI is NOT having any effect on your Search Rankings. Which means, if you’ve been struggling to get Rankings on Google because you’ve been chasing LSI – STOP.


Leslie is going talk about an SEO Strategy that you ARE going to want to know about called “Referential Integrity”, or “RI” for short. 

If you want to stop wasting time on SEO and only getting mediocre rankings, then you need to watch the video

To Your Serche Engine Success,

The Marketing Professional

Analyze Niche Keywords to Get Search Engine Traffic

Extensive keyword research should be one of the first steps you take when you start an online business. In fact, it should be one of the the basic foundational actions you take in your decision process for starting your business as well.  It may not sound like much, but keyword research and search engine submission is critical to the success of your website, marketing funnel, lead generation and your business overall.

If you take away only one piece of advice from this article, it should be to really focus on finding niche keywords and consider the advantage of marketing exclusively to that niche related to your product or service.

Once you get your keyword list and you have them on your website don’t forget to use a good search engine submission service.

Here’s to successful SEO,

The Marketing Professional